Asst. Prof. EBRU HANÇER


Vocational School, Department of Marketing And Advertising


WoS Research Areas: Communication, Ethics, Social Sciences Interdisciplinary

Scopus Research Areas: Communication, Management Information Systems

Avesis Research Areas: Political Science, Mass Communications and Mass Media, Public Relations, Advertising and Acquaint, Communication Sciences, Media 6 Communication Systems

Former Researcher

Metrics

Publication

9

Citation (TrDizin)

1

H-Index (TrDizin)

1

Citation (Sum Other)

2

Thesis Advisory

1

Open Access

2
UN Sustainable Development Goals

Education

2022 - Present

2022 - Present

Postgraduate

Necmettin Erbakan University, Sosyal Bilimler Enstitüsü , Siyaset Bilimi ve Kamu Yönetimi , Turkey

2017 - 2022

2017 - 2022

Doctorate

Istanbul Commerce University, Sosyal Bilimler Enstitüsü, Turkey

2006 - 2009

2006 - 2009

Postgraduate

Selcuk University, SOSYAL BİLİMLER ENSTİTÜSÜ , Turkey

2002 - 2006

2002 - 2006

Undergraduate

Selcuk University, İletişim Fakültesi , Halkla İlişkiler ve Tanıtım , Turkey

Certificates, Courses and Trainings

2025

2025

TEMEL ARABULUCULUK EĞİTİMİ

Vocational Training

İSTANBUL YENİYÜZYIL ÜNİVERSİTESİ

2024

2024

Eğiticinin Eğitimi

Education Management and Planning

İstanbul Yeni Yüzyıl Üniversitesi

2021

2021

DİKSİYON VE ETKİLİ KONUŞMA

Other

BEYLİKDÜZÜ BELEDİYESİ

2009

2009

MARKA YÖNETİMİ

Brand Management

ABİGEM

2009

2009

Bireysel ve Kurumsal Koçluk

Personal Evolution

ABİGEM

2009

2009

Girişimcilik Kursu

Entrepreneurship

ABİGEM

2004

2004

Bireysel ve Yönetimsel Gelişim

Personal Evolution

Konya Ticaret Odası

Research Areas

Avesis Research Areas: Political Science, Mass Communications and Mass Media, Public Relations, Advertising and Acquaint, Communication Sciences, Media 6 Communication Systems
WoS Research Areas: Communication, Ethics, Social Sciences Interdisciplinary
Scopus Research Areas: Communication, Management Information Systems

Research Areas Based on Academic Activities

Avesis Research Areas

    WoS Research Areas

      Scopus Research Areas

        Academic Positions

        2022 - Present

        2022 - Present

        Assistant Professor

        Istanbul Yeni Yuzyil University, Vocational School, Department Of Marketing And Advertising

        2011 - Present

        2011 - Present

        Lecturer

        Managerial Experience

        2024 - 2025

        2024 - 2025

        Academic Performance D. Board Member

        Istanbul Yeni Yuzyil University, Vocational School, Department Of Marketing And Advertising

        2022 - 2025

        2022 - 2025

        Vocational School Management Board Member

        Istanbul Yeni Yuzyil University, Vocational School, Department Of Marketing And Advertising

        2015 - 2025

        2015 - 2025

        Assistant Director of Vocational School

        Istanbul Yeni Yuzyil University, Vocational School, Department Of Marketing And Advertising

        2013 - 2025

        2013 - 2025

        Program Başkanı

        Istanbul Yeni Yuzyil University, Vocational School, Department Of Marketing And Advertising

        Non Academic Experience

        2005 - 2011

        2005 - 2011

        Bireysel Pazarlama Yetkilisi

        İNGBANK A.Ş., Bireysel Pazarlama Yetkilisi

        Courses

        Postgraduate

        Postgraduate

        MARKA YÖNETİMİ Sustainable Development

        DİJİTAL PAZARLAMA

        Undergraduate

        Undergraduate

        MARKA YÖNETİMİ Sustainable Development

        MARKA YÖNETİMİ Sustainable Development

        DİJİTAL PAZARLAMA

        DİJİTAL PAZARLAMA

        YENİ MEDYADA HALKLA İLİŞKİLER

        Associate Degree

        Associate Degree

        MEDYA PLANLAMASI

        DİJİTAL PAZARLAMA

        PAZARLAMA

        MEDYA OKURYAZARLIĞI

        REKLAMCILIĞA GİRİŞ

        REKLAM KAMPANYALARI

        MARKA YÖNETİMİ

        REKLAM ÇÖZÜMLEMELERİ

        BÜTÜNLEŞİK PAZARLAMA YÖNETİMİ

        HALKLA İLİŞKİLERDE KRİZ YÖNETİMİ

        HALKLA İLİŞKİLERE GİRİŞ

        BÜTÜNLEŞİK PAZARLAMA İLETİŞİMİ

        Supervised Theses

        2009

        2009

        Postgraduate

        Reklamlardaki imgelem gücünde yaşanan paradoksal olgular

        HANÇER E. (Advisor)

        E.DURDU(Student)

        Articles

        All (3)
        TRDizin (3)

        Papers Presented at Peer-Reviewed Scientific Conferences

        2025

        2025

        1. Yapay Zekanın Kuramsal Sürdürülebilirliğe Entegrasyonu: Sektörel Bir İçerik Analizi

        HANÇER E., TÜPLEK S.

        Prof. Dr. Alaeddin Asan 9. İletişim ve Halkla İlişkiler Sempozyumu, İstanbul, Turkey, 02 December 2025, (Summary Text)

        2024

        2024

        2. Sanal Etkileyiciler ve Yapay Zekâ: Dijital Dünyanın Yeni Yüzler

        Hançer E., Özer K.

        Prof. Dr. Alâeddin Asna İletişim ve Halkla İlişkiler Sempozyumu', Ankara, Turkey, 08 November 2024, pp.36, (Summary Text)

        Books

        2021

        2021

        2. Reklamcılıkta Toplumsal Cinsiyet Rolleri: Son Trend Olarak Femvertising

        Hançer E.

        in: REKLAMDAKİLER , İlknur Gümüş,Nihal Kocabay Şener, Editor, Eğitim Kitabevi, Konya, pp.53-74, 2021

        2015

        2015

        3. Milliyetçi Hareket Partisinin 7 Haziran 2015 Genel Seçimlerinde Uyguladığı Seçim Kampanyaları Analizi

        HANÇER E., YILDIRIM A.

        in: Seçim Kampanyaları Siyasetin İletişim Odağı, Özkan Abdullah, Editor, Eğitim Yayınevi, Konya, pp.205-278, 2015

        Peer Reviews in Scientific Publications

        January 2025

        January 2025

        İletişim Kuram ve Araştırma Dergisi

        National Scientific Refreed Journal

        

        Jury Memberships

        October-2023

        October 2023

        Doctoral Examination

        - Maltepe Üniversitesi